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Writing Copy
Advancement Toolkit Stand Up & Holler: Gator Nation Giving Day Writing Copy
This page includes Giving Day facts, talking points and other writing ideas to make your copywriting efforts a breeze.
Facts & Figures
Gators have made almost 51,000 gifts since the first Stand Up & Holler: Gator Nation Giving Day four years ago.
Last year, in just 24 hours, the Gator Nation made over 22,000 gifts on Giving Day. Every “bit” was put to good use to keep UF and its far-reaching work going strong.
In the past three years, over 1,500 gifts were directed to MFOS to support first-gen students. Over 500 gifts were made to MFOS last year.
UFAA Gator Clubs and Affiliate Groups showed up in a big way – almost 3,000 gifts were made to support their scholarships this past year.
Nearly 250 gifts were made to the Aid-A-Gator: Student Support Fund. Aid-A-Gator offers support to students experiencing a financial hardship.
Over 2,000 went to support the Children’s Miracle Network this past Giving Day. CMN hospitals provide treatment to 32 million children a year.
Over $100,000 raised for the UF Health Children’s Miracle Network since the inception of Stand Up and Holler: Gator Nation Giving Day.
Last year, UF Alumni Association Gator Clubs and Affiliate Groups raised over $91,000 for scholarships.
Over $100,000 raised to support student activities and programming — from Rec Sports to the Counseling and Wellness Center.
Talking Points
Below, some lines from emails that will be going out or have gone out in the past. These can be used to guide the tone of your own communications:
Since that first Gator Nation Giving, Gators have made almost 51,000 gifts, many of them for just $1 to $5. But amazing things happen when we pull together at UF! Thanks to those gifts, Gators have provided 21 full scholarships for first-generation students. And that’s just one example of all of the good that comes out of Giving Day.
Gator Nation Giving Day, like the University of Florida, grows more successful each year. From that first celebration in 2019 to last year’s all-virtual event, we keep shattering records for single-day giving.
UF’s growing stature – from No. 8 in public universities that first year to the Top 5 in 2022 – can be directly linked to Giving Day. That’s because not only do gifts support all of the good work done at UF, but alumni who give help move UF’s alumni participation rate, an important metric in U.S. News & World Report’s rankings.
When you give to the area you care about the most, you keep UF Top 5 strong.
Let’s continue to show the world what thousands of friends of <College/Unit> can do when we pull together to support higher education and all of the good that comes from our far-reaching and life-changing work.
Remember that sight — and sound? Ninety thousand fans in the Swamp. A figure in a yellow shirt and orange and blue tie takes to the field. Suddenly, tens of thousands of voices — All for the Gators! — are lifted together, a unified force for UF. Like that namesake cheer, Stand Up & Holler: Gator Nation Giving Day is a similar show of unity and pride. Today, we ask you to “stand up” for the school, research initiative, campus activity or UF cause that means the most to you. Your gift, joined with thousands of others that day, will lift UF and all of its far-reaching and life-changing work.
Central Advancement will send 6 solicitation emails during Giving Day following the schedule below. Each email will have an accompanying premium that donors will receive as a thank you for making a gift during the specified time.
Click on an email title to read the email content (coming soon).
Time | Premium | |
---|---|---|
Midnight | Kick-Off | Lapel Pin |
8:00 a.m. | Solicitation #2 | sticker #1 |
11:00 a.m. | Solicitation #3 | sticker #2 |
2:00 p.m. | 2-Bits Power Hour | sticker #3 |
5:00 p.m. | Update Solicitation | sticker #4 |
8:30 p.m. | College/Unit Solicitation | sticker #5 |